For decades agents have been the backbone of this industry with little leverage to truly scale. That's over. REDD is a community of growth-minded agents who scale with strategy, collaboration, and zero burnout.
REDD is not a team.
No team-lead splits.
You keep your business, your brand, and your full commission.
It's a community with no zip code. You join from any market in the country by moving your real estate license to eXp Realty, then plug into REDD and the entire Powerhouse network. You stay the CEO of everything you build.
We are not a team.
We are not a coaching program.
We're a community that builds people.
No cliques. No cool girls. Just connection and closings.
Collaboration creates faster growth than competition.
Proximity changes possibilities.
You should not have to choose between success and a life you enjoy.
There is room for everyone to win.
We do not gatekeep. We give receipts.
The Community
Real agents. Real friendships. Real businesses. This is what it looks like when you stop building alone.
REDD attracts agents who are already doing the work and want a smarter way to scale it. If this sounds like your year, you're home.
Closing real volume on your own and ready to scale to $10M+ without hiring a problem you can't manage.
You hit the numbers. You also haven't taken a real weekend in two years. That math doesn't last.
Done with theory and motivational fluff. You want strategies pulled from live, active businesses.
You've sold for years. Now you want income that shows up without you. Build multiple revenue streams so you're not slinging houses at 80.
REDD in Motion
This is the energy you're plugging into.
Inside REDD
No one telling you how to run your business. No employee mentality. Just a room of growth-minded owners who make you sharper every time you show up. The more you plug in, the more you get out.
A space to talk openly about wins, failures, systems, marketing, lead gen, and live transactions. People who share what's working instead of guarding it.
Lead generation, personal branding, client experience, automation, listing and buyer strategy, operations, agent attraction, and time management.
Referral relationships, strategic partnerships, and real friendships that move your business and your life forward at once. The more you plug in, the more you get out.
REDD supports you as the owner of your business, never an employee in someone else's. You set the vision. We bring the strategy, the systems, and the people to help you build it your way.
On top of Powerhouse's weekly masterminds and monthly guest speakers, REDD adds its own rhythm. Built around real talk, real pain points, and the people who help you solve them.
One call a month. Open office hours to talk through real pain points and brainstorm your next move with agents who actually get it.
Four times a year, we gather to connect in real time, sharpen strategy, and reset the plan with the community around you.
One in-person retreat a year. Connection and strategy beyond the screen, with people building right alongside you.
You join REDD by moving your license to eXp Realty. A model built for agents who think past the next transaction and toward real ownership. Here's exactly what it costs and exactly what you get. No mystery.
Plus a $40 risk-management fee ($500 annual cap, may vary by state) and $25 broker review per transaction. Build outside your local market, earn your cap back, and own a piece of the company you grow.
"This industry can feel really lonely if you're trying to do it all yourself. So I built the room I wished I had."
I'm Kimberly Prince. Entrepreneur turned full-time Realtor and founder of the REDD Group at eXp Realty. I sold my brick-and-mortar businesses, went all in on real estate post-COVID, and learned fast how isolating the climb can be.
So I built REDD. Real Estate Done Differently. A community of growth-minded agents who scale with strategy, build businesses that support their lifestyle, and do it together. If you're craving more support, real systems, and aligned growth, welcome home.
REDD runs inside Powerhouse, and that's where the real leverage lives. A modern approach to real estate, Powerhouse is a national community of agents that cross-trains each other on every topic that moves a business. Agents brain-share to build better, more sustainable businesses with higher profits and real efficiency.
Community led, our focus is low overhead and high profits, while building businesses that support our lifestyles. Led by Amy Gregory, agents are trained in the social sales approach that scales and streamlines lead generation, and also trained under other Powerhouse agents with very different skill sets. From investments to referral-based to cold-calling, there's a Powerhouse agent ready to train you no matter how you want to build and grow.
With weekly mastermind sessions, monthly guest speakers, and more resources than you can imagine, you always have a team at your disposal. Powered by the eXp platform, Powerhouse is built for the entrepreneurial agent who thinks past the next transaction and toward financial freedom. We're redefining what success looks like by ditching hustle culture and building for sustainability. Without the burnout.
Agents from across the nation working transaction-building topics together. The weekly room where you sharpen the fundamentals that grow production.
For agents doing over $7M in annual production. Transactions are dialed in. Now it's about scaling the business beyond the next deal.
More Benefits of Partnering
Beyond REDD and Powerhouse, your membership plugs you straight into the training communities top producers pay years to learn from.
A weekly mastermind tailored to the entrepreneurial agent. The one who thinks past the next transaction and toward real financial freedom.
Weekly training on using the power of social media to grow revenue. Turn your personal brand into a lead engine that runs while you sleep.
Production-first systems from Daniel Beer and Kyle Whissel. The strategies and systems strong teams spent years learning the hard way.
Strong businesses. Stronger community. Multiple REDD agents earned spots on Sacramento's Top 250 Real Producers list. Individual wins, built inside a room that collaborates instead of competes.
Schedule a Call
Wherever you are in your business or the country, the next step is one conversation. Book a call with Kimberly and let's map what your business could look like with the right room behind you.